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You work way too hard on your product

to ignore your confusing brand message

Your ideal client just landed on your page. (Woop, woop!)

Take them from “this might work” to “this is it!”

As a brand strategist and copywriter with over a decade of experience and some big-name brands under my belt, I live in the world of words. But lemme tell you, writing copy for an online audience is so not what you were taught in 11th grade English. (You were paying attention, right?)

Great copywriting is an art and a science that starts with research (like, a lotttt of research,) which informs your brand strategy and ends with knowing exactly what to write (this is the copy bit.)

I’ve written website copy for personal brands and small online businesses alike — and the pain points are on loop:

  • “I used to DIY everything but I just don’t have the time anymore! I’m ready to work on my business, not in it.”

  • “I have a laundry list of wants and needs — it’s so overwhelming and I just don’t know where to start.”

  • “I really struggle with writing. It’s not my zone of genius. I just want to stay in my lane!”

  • “I have this idea in my head of what my brand looks and sounds like, but when I try to explain it to people it’s a word salad.”

Pre-seed or series A founders need more tangible support than what consultants typically provide.

I go beyond consulting and aim to bring energy and mentorship to each founder call. I understand the profound impact a cheerleader can have on what can sometimes be a lonely experience for founders. 

*Incubators: Your program is successful when your founders are successful! Provide them with tangible value that will help them succeed faster.

Complete the program

Execute the strategies 

Watch your startup grow

  • My startup is not part of an incubator, can we still work together?
    Heck yes!
  • What technologies do you use to run remote sessions?
    Zoom for video conferencing and screen sharing Invision for note-taking, brainstorming and wireframing Google Drive for file sharing and storage ChatGPT to write you a parting poem at the end of our work together
  • What’s the time commitment for the Brand Clarity Workshop?
    Depending on your availability, we can complete the workshop in 2-4 weeks (meeting weekly for approx. 2 hours).
  • Do you work in-person or virtually?
    I've designed my workshops and sessions to operate efficiently over zoom, however, I'm more than happy to meet you at your offices if you prefer to work together in person.
  • Can you support the founders in our incubator?
    Absolutely! I'd be happy to walk through how we can set your founders up to succeed.
  • What makes your approach more 'hands-on'?
    Rather than give you vague sounding tips or advice, I guide you through a series of strategic exercises that will help you and your team get clearer on your brand. I'm engaged in these exercises as much as you are. Brainstorming and contemplating what the best direction is for your company. I dive into your competitors and find out how you can differentiate from them and work with you to write copy and pull creative that will make you the obvious choice. Any templates provided for email or social media best practices are followed up with guidance on implementation and ensuring the content will work hard for you. I understand what it's like to wish that an external hire cared about your business as much as you do. My promise is that you will feel my energy and commitment more than your average consultant.
  • My startup is not part of an incubator, can we still work together?
    Heck yes!
  • What technologies do you use to run remote sessions?
    Zoom for video conferencing and screen sharing Invision for note-taking, brainstorming and wireframing Google Drive for file sharing and storage ChatGPT to write you a parting poem at the end of our work together
  • What’s the time commitment for the Brand Clarity Workshop?
    Depending on your availability, we can complete the workshop in 2-4 weeks (meeting weekly for approx. 2 hours).
  • Do you work in-person or virtually?
    I've designed my workshops and sessions to operate efficiently over zoom, however, I'm more than happy to meet you at your offices if you prefer to work together in person.
  • Can you support the founders in our incubator?
    Absolutely! I'd be happy to walk through how we can set your founders up to succeed.
  • What makes your approach more 'hands-on'?
    Rather than give you vague sounding tips or advice, I guide you through a series of strategic exercises that will help you and your team get clearer on your brand. I'm engaged in these exercises as much as you are. Brainstorming and contemplating what the best direction is for your company. I dive into your competitors and find out how you can differentiate from them and work with you to write copy and pull creative that will make you the obvious choice. Any templates provided for email or social media best practices are followed up with guidance on implementation and ensuring the content will work hard for you. I understand what it's like to wish that an external hire cared about your business as much as you do. My promise is that you will feel my energy and commitment more than your average consultant.
  • My startup is not part of an incubator, can we still work together?
    Heck yes!
  • What technologies do you use to run remote sessions?
    Zoom for video conferencing and screen sharing Invision for note-taking, brainstorming and wireframing Google Drive for file sharing and storage ChatGPT to write you a parting poem at the end of our work together
  • What’s the time commitment for the Brand Clarity Workshop?
    Depending on your availability, we can complete the workshop in 2-4 weeks (meeting weekly for approx. 2 hours).
  • Do you work in-person or virtually?
    I've designed my workshops and sessions to operate efficiently over zoom, however, I'm more than happy to meet you at your offices if you prefer to work together in person.
  • Can you support the founders in our incubator?
    Absolutely! I'd be happy to walk through how we can set your founders up to succeed.
  • What makes your approach more 'hands-on'?
    Rather than give you vague sounding tips or advice, I guide you through a series of strategic exercises that will help you and your team get clearer on your brand. I'm engaged in these exercises as much as you are. Brainstorming and contemplating what the best direction is for your company. I dive into your competitors and find out how you can differentiate from them and work with you to write copy and pull creative that will make you the obvious choice. Any templates provided for email or social media best practices are followed up with guidance on implementation and ensuring the content will work hard for you. I understand what it's like to wish that an external hire cared about your business as much as you do. My promise is that you will feel my energy and commitment more than your average consultant.

Clarify your brand message

so that users, investors and your mothers understand what the heck you do 

Hands-on branding and marketing consulting for founders, startups and incubators

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